How To Save Movies With the CEO of AMC Theaters
Matt Belloni broadcasts live from L.A.’s El Rey theater with Bloomberg’s Lucas Shaw and AMC’s CEO Adam Aron, digging into the current state of the moviegoing biz. They break down why you’re bombarded with endless trailers and ads, and explore how AMC can stay relevant amid streaming giants.
Plus, Adam Aron shares his surprisingly friendly take on Netflix partnerships and lays out fresh ideas for evolving the theatrical experience—think loyalty perks, premium events, and tech upgrades to keep audiences coming back for more.
Watch on YouTube
Top comments (0)